Fall/ Winter 2019-2020 Makeup Trends

Artful, glamorous, and just a little spooky – these are the best adjectives to describe the fall/ winter 2019-2020 makeup trends. Crafted to coincide with some fascinating runway themes, the fall 2019 beauty trends were diverse and memorable, with many elements that will surely become everyday staples.

On the wearable side of the fall/ winter 2019 makeup trends we saw gorgeously dewy skin, a touch of bronzer, and lots of different techniques for using eyeliner. Eyeshadow colors were feminine, with lots of pinks and purples, while gold and glitter will compete against smokey eyes for the go-to going out look.

The super strong brow was on its way out, while extra fluffy lashes were definitely in for the fall 2019 makeup trends. As far as artistic creations were concerned, abstract paint splatters, unique eyelashes, and line work were the choice for avant-garde makeup, while on the creepier side of things we saw contact lenses used impactfully.

Let’s take a second to chat about the artists responsible for the fall/ winter 2019-2020 makeup trends! These artists are skilled and versatile – sometimes it’s hard to believe that the same artist created such wildly different looks at the different fashion shows! Diane Kendal, for example, painted alien faces at Rick Owens, smokey eyes at Tom Ford, and no-makeup makeup looks on a bunch of other runways.

It’s probably redundant to mention makeup goddess Pat McGrath, one of the hardest working and most influential makeup artists in the world, who went from ultra-soft pastel shadows at Valentino to graphic ‘60s eyes at Anna Sui. She’s also the fierce wielder of bleach, turning eyebrows invisible behind the scenes at quite a few different catwalks.

Dick Page, Lucia Pieroni, Val Garland and Tom Pecheux are a few others who deserve a mention for their huge influence. Read on to see what these masters created in our guide to the most significant fall/ winter 2019-2020 beauty trends!

Fall/ Winter 2019-2020 Beauty Trends: Complexion

#1. Splashes of Makeup on Face

The avant-garde option for the fall/ winter 2019 makeup trends was a little bit creepy and very post-apocalyptic. Models’ faces were splashed with paint in a way that created an otherworldly and intimidating effect.

There was certainly lots of “the end is nigh” talks at Vivienne Westwood, so the splashes of paint on the face seemed like an appropriate end-of-the-world, everything-is-on-fire makeup look. The paint was either colorful and rubbery in a delightfully creepy way, or it was metallic and concentrated at the center of the face like the most bizarre highlight.

The effect was a bit more painterly at Eckhaus Latta, where a few of the models had watercolor-esque combinations of shadow splashed across their eyes and forehead, while others had smaller smudges of colorful shadow applied haphazardly over their eyes or even directly on their eyebrows. Similar choices were made at Collina Strada, to fit with the tie-dye-heavy fabrics in the collection.

Some of the models at Marine Serre had their faces painted silver, which was actually fairly tame compared to the models who had their faces totally covered. Other runways where we saw splashes of makeup on the face included Gucci, Manish Arora, and Kenzo.

#2. Barely-There Makeup

A no-makeup makeup look is a runway classic, intended to enhance models’ beauty without interfering, and to allow the audience to really focus on the clothes presented. Keeping things simple is perfectly acceptable, according to the fall/ winter 2019 makeup trends. You can achieve this look with ease with the help of concealer, lip balm, and just a hint of mascara!

The no-makeup look at Marc Jacobs was especially notable because it’s not exactly what we’re used to. Models on a Marc Jacobs runway are usually done up in noticeable and avant-garde ways, so the shift to clean, pared-down makeup was surprising but not unwelcome. Many were quick to point out that the likely reason for the subtle look was that Marc Jacobs Beauty will soon be debuting skin care products.

This is the second season in a row that Tata Harper comes backstage at Stella McCartney to give models facials before the show. As a result, everyone’s faces glowed with health and hydration, with barely-there makeup helping to emphasize things. Other runways where the makeup look was kept as minimal as possible included Lanvin, Balmain, and Celine.

#3. Blushing

This might be the most youthful of the fall/ winter 2019-2020 makeup trends. A touch of pinky blush is the easiest way to liven up the complexion and soften the face, so the runways where it showed up were definitely ones where innocence and purity were part of the aesthetic.

The models at Chanel looked as though they were just slightly flushed from a cold day out in the snow. A touch of neutral pink blush was applied high on the apples of their cheeks, close to the nose, looking like a natural flush.

The use of slightly warm peach blush, paired with a peachy lipstick, lent an air of romance to the beautiful Rosie Assoulin collection. A rosy blush was applied with a heavier hand at Aigner, and was even pulled up to the temple and then blended into the eyeshadow, leading to a beautifully cohesive look.

#4. Bronzed Goddess

It’s hard to resist a bronzed goddess, especially when everyone else is looking pale and cold, which is why the runways where bronzer was used liberally really stood out to us, even though the rest of the makeup was kept understated.

For the Isabel Marant show, a warm golden-brown bronzer was applied low on the cheeks (lower than the ideal blush placement, but a little higher than contour) and on the sides of the forehead. There was even a wash of the same tone over the eyes!

Models at Area had their skin made up to look glowy yet bronzed, with bronzer applied high on the cheeks and along the perimeter of the forehead, and a strobe cream used to give dewy illumination to the center of the forehead, tip of the nose, and high points of the cheek.

#5. Dewy Skin

The skin can get so dry and dull during winter, when there’s no moisture in the air and cold winds assault our faces. No wonder that designers and makeup artists alike wanted to go in the opposite direction, to show beautifully glowy and hydrated skin that won’t get damaged by inclement weather. Notably missing from this trend: shimmery highlighters. This healthy glow is all about moisture.

The makeup is always kept tame on the Victoria Beckham runway, and this year Pat McGrath crafted a softly perfected look with minimal foundation, a glowy complexion, and a hint of neutral eyeshadow.